The A Night Less Ordinary scheme was an Arts Council England (ACE) initiative set up in 2009 to encourage young people to attend the theatre. Through a generous allocation of free tickets, funded by ACE, young people aged up to 25 were able to access theatre free of charge. Although the scheme was intended to run for just a year, it was enormously successful at the Theatre Royal Plymouth and we decided to continue the scheme for a further four years.
In 2013 we recognised that ANLO was no longer an effective tool for encouraging young audiences to see the work on our stages and further to some analysis of booking patterns and research with people of this age group, made the decision to end the scheme.
We are very pleased that we were able to support the initiative for this extensive period which, we think (!), is longer than any of the 200 other theatres who were on board at the start.
However, Under 26s can still see work at the Theatre Royal Plymouth for just £5 (yes, cheaper than a cinema ticket!) through our TRP Standby scheme. £5 tickets for most productions when purchased on the day.Tweet